The key to not skipping sales follow-up
Daily Post #1346 • August 15 2021 • Craft

The key to not skipping sales follow-up

Did you follow-up today?

Most people involved in the sales process seem to have a particular stage that they hate…

Some hate prospecting. Others hate sales calls. But everyone seems to have a strange avoidance to follow-up.

Probably why most follow-up is so lousy.

“Hey just checking you got my last email!”

You know you can do better than this.

Advertising is boring until approached with creativity.

Outreach is boring until approached with creativity.

What if you dared to explore creative ways of follow-up?

Sending personalised videos that solve a problem… Shipping their favourite box of whatever in the mail… Sending a postcard… Making an introduction they’d benefit from…

The list goes on and on.

Might you enjoy sending the sort of follow-up you’d enjoy receiving?

Why not try that instead?

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