Getting content shared

Trying to get your content shared online?

Not working out to well?

Here’s a question that’s more powerful than we give it credit for:

“Would I share it?”

If the answer is “I probably would”, it’s a No.
If the answer is “No because”, it’s still a No.
If the answer is “I wouldn’t be able to help myself”, now we’re onto something.

Great content doesn’t get shared.

Mind-blowing head-turning holy-moly-look-at-that content gets shared.

The first rule of spreading great content:

Exceed great.