It doesn’t have to be hard

It doesn’t have to be hard:

A difficult project doesn’t have to be hard. When looked at in small enough steps, each step is easy. If it’s still hard, you didn’t break it down small enough.

A long day doesn’t have to be hard. Every day is the same length, the only difference is our relationship with the time. If it’s still long, change the relationship.

A tricky conversation doesn’t have to be hard. They’re only hard when you’re stuck on a particular outcome – where you’re trying to control external matters rather than simply internal matters.

A challenging creative brief doesn’t have to be hard. It’s either something you know how to do, or not. If you know, do. If you don’t, learn, then do.

There’s a pattern to all of these things: the variable is internal, and thus entirely within our control to change as we see fit.

Hard is a choice. As is easy.