If we’re lucky

If we’re lucky…

…we’ll see a real influx of creators choosing to take their lives back in 2023:

Doing what they love: Creating things they want to create, because they want to create it, rather than being influenced by what their peers will think about how much they’ll earn.

Taking the leap / quitting job: Because the freedom of choice that comes from being a full-time creator can be worth more in joy than the pay cut could offset.

Authentic, honest marketing: Genuine creators just wanting to bring their fruits to bear, not the insidious, deceptive sales slime balls you normally see peddling services online.

Optimised for happiness, not money: Because if you can only have one, you should optimise for that one, surely.

Give a cheer of endorsement.

Let people know it’s okay to optimise for happiness this year.