All you need on social

What’s more important:

Impressions. Clicks. Engagement?

Nope nope nope!

Just ’cus they’re in the UI, doesn’t mean they matter.

All you need:

1) Give folks stuff to love & look forward to. 2) Invite them to get even more elsewhere.

That’s it.

Now you can focus on making great things Instead of worshipping algos. Phew!