Dazzle vs illumination

The world tells us we need to make more noise.

Get more attention. More impressions. More headlines.

More eyeballs. More data. More clicks. More more.

But no one stops to question why.

The world has enough noise. But it’s starving for signal.

The world has enough headlines. But it’s short of things worth reading.

The world has enough eyeballs. But it’s short of things with heart.

Maybe what we need is less dazzle.

Maybe what we need is more illumination.