Business and LEGO

So many of the ‘rules’ we see in business are a bit like the instruction manuals you’d find in a LEGO box set.

Sure. Follow the rules. Get what’s on the box.

Just like everyone else.

Or throw the rules out, and make your own thing.

Try what’s on the box. Then make something special, something unique, something we’ve never seen before.

That’s why we buy LEGO in the first place, isn’t it?