The algo is our ally

The Algorithm is our Ally.

Here’s why.

If the algo shows people…

• What they want to see
• How they want to see it

And if you want to make…

• What they want to learn
• How they enjoy consuming

…It’s a perfect alignment!

Doesn’t mean it’ll reach a zillion people.
A zillion people aren’t in-market.

And many of them are lurkers.But it doesn’t mean the algo’s on your side.

That’s reassuring, isn’t it?