Great client services

Great client services require you saying “No” sometimes.

Not to be a jerk, or to wring them for more cash.

But to protect them from themselves.

A wonderful service that does one thing really well, bent out of shape to satiate an individual’s needs, is no longer a wonderful service. All the magic and promise was removed.

And for what, to avoid a difficult conversation that could guide them to a greater impact? Or to make sure you don’t miss out on an extra suboptimal buck that leads them nowhere?

Doesn’t sound like great client services to me.