There Is No Pandemic

For businesses that run primarily online, there is no pandemic.

Do you run online advertising? More people are online…

Do you send direct mail? Everyone’s at home near their mailbox, likely able to answer the door to the mailman…

Do you sell products or services? People probably have more time to hear you out than usual…

People are scared of what the future holds, but they always have been…

The pandemic is mental, for businesses doing meaningful work. The cure is to bring your best self and your best work to those who need it.