Archive of posts from May 2021

The importance of comparing

Do you compare your work to others?

Modern is out-of-date

‘Modern’ has a short shelf-life.

Is more value better?

Is more value, better?

What’s your lens?

You do what you do through a lens.

Engage Others, Build Better

Are you connecting enough with your peers to produce your best work?

The simpler option

What’s the simpler option to that thing you’re working on right now?

Will it flex?

I hear you’re making something great.

Closing vs Paying Attention

This ones for the ‘closers’:

Your Company’s Laws

What’s the law?

Product Development and Washing Dishes

What do product development, marketing, and washing the dishes have in common?

How to outperform yourself

Your goal is not my goal. Your goal is probably not the same as your competitor’s, either.

Good VS Bad Cold Email

What are your feelings toward cold email?

Sharing isn’t free

People not sharing your product online?

Creating great work, through Stoic quotes

Creating great work, through Stoic quotes

Here are some quotes from the school of Stoicism, and how we can apply them to our daily work:

Speed kills when you focus on it

…but speed as a byproduct is great.

Representing your work

Do you represent your work?

Between the back-foot and the front-foot

Between the back-foot and the front-foot

What’s between the back foot, and the front foot?

Warning, shiny thing

Warning: Shiny things!

The answer might not be in a course

The answer might not be in a course.

The successful intersection

Do those with the best marketing win? We’ve seen brands with great ads in the past, things we may have shared with others. But we don’t remember their names now, because they didn’t live up to their promise.

Remarkable 101

People share things that are remarkable.

Simple and Hard

There’s a natural allure to Simple and Easy.

Mediocre ideas in disguise

Good ideas die all the time in favour of mediocre ideas.

Asking better questions

Wait on the Muse, wrestle with Writer’s Block, hope that Inspiration will Strike.

Colouring outside the lines

You’re not ‘supposed’ to colour outside the lines.

The benefit of contradicting yourself

How can there be a benefit to you (or your brand) contradicting itself?

Help Economy

If what I share helps you understand your market narrative better…

Product Dev vs Relationship Dev

If your product is obviously worse than other products on the market, you have a product problem.

Before you scoff

Ever look at the work of a competitor, and scoff?

Going out of business

You will, eventually.

Are you guilty of these?

What makes you want people to leave you alone?

Read more in the archives