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I create a newsletter called GrowthCandy. Each issue shares one idea to help build and spread your work, delivered as a short comic. Fast to read. Easy to apply. Hard to forget!
Sunday night is either:
“I can’t wait to get back into it!” or “Ugh okay here we go again.”
Social media is a bit like high school.
Mentors can be super-helpful in speeding up your journey.
Some people I work with would be terrible ‘prospects’, but are great ‘clients’ because they reached out to me first.
The nice thing about branding being a ‘silent salesperson’ is…
7 things to-do if you believe in your product:
Kindling isn’t the fire.
What’s better than sending 3,000 cold emails per week?
‘Talent’ in marketing & business?
When marketing remember to be…
If you speak to everybody… nobody listens.
Marketing is hard until you have 4 things:
Worrying about the algo kills your creativity & reach.
A fun way to stay focused is to swap two words around:
Just because everyone else seems to write in ‘killer hooks’? It doesn’t mean you have to. A reputation for creating great work worth seeking out is a viable alternative.
Great marketing is NOT omnipresent.
You may be totally over-thinking marketing.
Gurus tell us to seize attention.
I create a newsletter called GrowthCandy. Each issue shares one idea to help build and spread your work, delivered as a short comic. Fast to read. Easy to apply. Hard to forget!